Contributing Writer

Erin Flett’s flagship retail store is now open in the heart of Gorham at 2 Main Street. The first floor houses her store and showroom, full of hand-printed linen pillows, decorative home goods, and textiles, while the second floor acts as her workshop.

For Flett, a Gorham resident, the space on Main Street spoke to her. “I knew I wanted to be in Gorham, be part of the community. Thebuilding has always spoken to me and as soon as I saw the space become available, I jumped on the opportunity.”

Flett’s brand is “bold, imperfect and organic” and she wanted her retail space and workshop to represent her eclectic style. “I was passionate about recapturing the soul of the building, which meant painting and refinishing the floors throughout and restoring the original carpentry and overall aesthetic. My goal is to make customers happy and I wanted this space to bring the same joyful energy.”

Flett, a Colorado native, has been surrounded by art and inspiration from a young age. “My mother was an antiques dealer and we were constantly going to antique stores, flea markets, and estate sales. To this day, I am always collecting things and drawing inspiration from patterns, textiles, Vera Neumann scarves, vibrant colors, and Marimekko prints.”

After graduating from the University of Kansas with a degree in graphic design, Erin and her husband, Maslen Flett, moved to Maine where her family had relocated. While honing her design, marketing, and brand skills at a local advertising firm, Flett started experimenting with textiles and ink in her basement, creating bold handprinted pillows with unique shapes, colors, and elements. As her wholesale business grew, she moved her operations into a space at the Dana Warp Mill in Westbrook. There, she began expanding her product line to include bags, glassware, wall art, rugs, and paper products.

Photo courtesy of Erin Flett

For Flett, it is important that all of her goods must be American made, from products that are eco-friendly and locally sourced. “All of our printing is done in Maine; we get our cloth from a mill in North Carolina and utilize ink that is so clean it can be washed with water.”

Since her modest start in 2009, Flett’s work has been featured in over 70 magazines and she has been named one of the Top Ten Textile Designers to Watch by Apartment Therapy. She has collaborated with and designed custom textiles for several hotels, and has products in over 150 stores throughout the county. Flett is currently in talks with L.L. Bean and was invited to participate in Greenlight Maine, a “statewide collaboration of entrepreneurial catalysts and corporate leaders, designed to promote and mentor the development and growth of businesses” in Maine.

When asked about her proudest achievement to date, she reminisces about her cover spot and six-page feature in Better Homes and Gardens. “It was so cool and so terrifying,” and her time at Greenlight Maine, “I was able to tell my people, in my state who I am.”

However, it was her feature in O Magazine that was the turning point in her career. “Having my work in O Magazine was the moment I knew I could make it. I knew that my vision and my journey in design was possible.”

Flett’s product line is constantly evolving and changing but her design aesthetic has remained consistent. Step foot into her retail space and you will see her vintage, funky, and functional style on display. It’s undeniable that her products encompass both the traditional and the modern, as well as the bold and the joyful.

Erin Flett is located at 2 Main Street. The retail store is open Tuesday through Friday, 10:00 a.m.- 2:00 p.m.; Saturday and Sunday, 12-4:00 p.m. Visit Erin Flett online at www.erinflett.com or contact by calling 839-2814.